With 2020 in the rear-view mirror, many are excited to start fresh with a new year. Yet, it’s likely that VARs won’t see immediate relief in the new year. In fact, 2020 may have caused such a disruption that the trickles of effect will impact the...
Typically, during the federal buying season, Cisco partners are heads down selling solutions and processing orders. Whether you consider it “buying season” or “busy season” is based on which side of the deal you are on, but September often brings...
Federal buying season is here and it’s unlike any other, presenting great opportunities for the value-added reseller (VAR) community. The fiscal year is coming to a close at the end of September, and federal agencies are expected to spend an...
The complexity and breadth of the Cisco marketplace can be challenging for Cisco partners, but SYNNEX Comstor is uniquely positioned to help partners maximize the success and profitability of their Cisco practice. The SYNNEX Comstor EDGE Focus...
Customer experience has been a long-time discussion in most industries – especially in hospitality and retail – but have IT resellers and channel distributers really embraced the approach? By 2020, price and products will be less important...
To compete against Distributor Value-Added Resellers (DVARs), smaller Value-Added Resellers (VARs) should specialize and become an expert in a specific technology area. Whether you are competing against a big regional seller or a local VAR that...
Three major events for the VAR community just concluded showcasing new technologies, marketing tactics, and sales opportunities. All three events featured influential speakers, along with breakout sessions to help VARs grow their business. Each...
It’s that time of year again with March Madness kicking off. It’s not just for college basketball or the start of baseball season, but rather the unofficial kickoff of Spring conferences for the VAR community. While the lion’s share of the hype...
Heading into the New Year, the EDGE360 editorial team is checking in with our regular contributors to get their insight into what is of import for 2019 for the value-added reseller market and, in this post, for the small- to medium-sized business...
As a part of our series on 2018 Year in Review, the EDGE360 editorial team is reaching out to our regular contributors to get their thoughts on the year. In this look back, we spoke with David McNicholas, director of strategic business...
Welcome to Las Vegas…land of hopes and dreams…bells and whistles…sure things and bad beats. A place where playing games is serious business…and where the poker face across the table conceals the secrets of the hand. As Comstor prepares for the...
The technology vendor landscape continues to grow, and as it does, there is an evolving shift in how vendors partner, consolidate, and merge. Consolidation in the channel, including the acquisition of Westcon-Comstor by SYNNEX Corporation, has...
