Cisco 2020 Advice for CX, 5G, Security and Cities Needing Funds for Digital Transformation


In this roundup, we look at recent blog posts from three Cisco experts who outline some of the company’s focus areas for 2020. The experts are:

  • Bryan Bedford, Cisco Global Lead: CX Partner GTM & IoT Sports Partner GTM, Global Partner Organization
  • Dave Dukinfield, Cisco CX Product Manager, Customer Experience SP Practice
  • Brad Casemore, Cisco DC’s Research Vice President, Datacenter Networks

These experts share advice on how Cisco partners can monetize, operationalize, and organize to the customer experience (CX) lifecycle strategy for success. We also learn the three services that 5G will bring to market, including massive machine-type communications, why security is a priority in today’s world of data movement and mobile applications, and why cities across the United States need funding for digital transformation.

Read the roundup here:

Doubling Down on Cisco Customer Experience with Our Partners

Cisco was on a journey throughout 2019 to create, develop, and get partners up to speed on the Cisco Customer Experience (CX) portfolio. The timing and impact of all this transformation around lifecycle is critical for partners, so they can align and react to how Cisco is evolving its business and then work with Cisco on the lifecycle and digital transformation journey. Simply put, the CX lifecycle strategy with Cisco partners can be broken down into three areas of focus:

  • Monetize: Alignment with the lifecycle improves customer intimacy and increases renewals and customer investment
  • Operationalize: Use of a renewals and roles blueprint helps identify key points of customer interaction, resources needed, etc.
  • Organize: Adoption must be throughout the entire organization, and customer success must be at the forefront of the business and a core tenet of the business strategy.

Read Bryan Bedford’s CX blog here.

Three Services from 5G: Massive Machine-Type Communications

According to IDC, IoT devices are expected to generate more than half of the world’s data by 2025. Considering the current growth of the Internet and the arrival of Enhanced Mobile Broadband (eMBB) in 5G, transmitting that IoT data will require 5G wireless capacity that is three orders of magnitude greater than the existing 4G networks to avoid overloading the network.

In Part 1 of the “Three Services from 5G” series, Dave Dukinfield covered the three key features of 5G outlined in the 3GPP Release 15 specification and how eMBB can improve video conferencing and advance new services like augmented reality and virtual reality. In Part 2, he addressed latency and reliability through the URLLC service, which would allow web scale companies to set up the network services they need to match their newer application services. In this article, Dukinfield addresses the opportunities and challenges related to massive machine-type communications (mMTC).

Read Part 3 of Dave Dukinfield’s series here.

Datacenter Security: How to Balance Business Agility with Great Protection

When IDC consults with enterprise customers or performs worldwide surveys, security is invariably an acute concern. That’s regardless of geography, industry, and identity of respondent (executive, line of business, IT, DevOps, etc.). While the challenge of providing protection and security extends across all places in the network, the problem is especially vexing in the datacenter. The parameters of the datacenter have been redrawn; as workloads become distributed – residing in on-premises enterprise datacenters, in co-location facilities, in public clouds, and in edge environments – networking and network-security challenges proliferate and become more distributed in nature.

Not only are these workloads distributed, but they’re increasingly dynamic and portable, and employees, contractors, business partners, and customers regularly interact with applications residing across these distributed datacenter environments. As the value of data and datacenters grow, so do the risks of breaches and thefts, perpetrated by malevolent parties that are increasingly sophisticated. Learn more about securing your datacenter from Cisco and IDC in this webinar.

Read Brad Casemore’s security blog here.

Funding Digital Transformation: Public Sector Problem Solvers

It is estimated that the increasing pace of urbanization is bringing three million people into cities every week. That’s roughly equivalent to the entire population of Chicago moving into a city every week. With that scale and pace of change, city leaders and governments around the world are under increasing pressure to solve a variety of community challenges, with shrinking budgets.

They are often left questioning how to find new opportunities to drive economic growth and operational efficiencies; how to attract investments into the city and create vibrant public-private partnerships; how to monetize data being collected by the city; and, most importantly, how to provide more services that enable a better quality of life for residents and equitable access to opportunities for the whole community. While technology can certainly help to enable these outcomes, keeping pace in the dynamic realm of connected cities, communities, and government is no easy feat.

Read how some cities are funding digital transformation here.


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